The Bali & Beyond Travel Fair (BBTF) 2025, themed “Indonesia: Preserving Green Nature and Cultural Heritage for the World”, highlights Bali’s efforts to redefine sustainable tourism.
As the global call for eco-friendly travel grows, Bali embraces for balancing its natural beauty and rich cultural heritage with modern demands – it is true that the island faces significant challenges, including resource strain, waste management, and harmonizing development with tradition. But despite these challenges, Bali is uniquely positioned to seize immense opportunities in sustainable tourism and collaborative efforts. As a world-renowned destination, it can set an example by integrating green practices into its tourism model.
The rise of eco-conscious travelers creates demand for experiences that align with sustainability, offering chances for hotels, resorts, and tour operators to innovate. Moreover, Bali’s rich cultural heritage and spiritual traditions provide a strong foundation for promoting sustainable practices rooted in local wisdom. The island’s growing reputation as a wellness and conservation hub further amplifies its global appeal.
Efforts by key stakeholders showcase the island’s commitment to sustainability. Initiatives like the zero-carbon movements by leading resorts, such as The Apurva Kempinski Bali, demonstrate how the island is leveraging its strengths to address global sustainability goals. Bali also benefits from strong partnerships between government, private sectors, and local communities, creating a unified front to tackle challenges and embrace sustainable growth.
The Apurva Kempinski Bali, achieving the Global Sustainable Tourism Council (GSTC) certification and launching programs like sustainable agriculture and actively pursuing zero-carbon initiatives through a comprehensive sustainability strategy – such as the Electric Vehicle Experience, Mangrove Planting Program, and Rooftop Hydroponic Gardenare tailored to the local context of Bali, showcasing how the global sustainability goals are implemented regionally. Both the corporate and local initiatives align with Kempinski’s commitment to achieving net-zero emissions by 2050.
Further, the Apurva Kempinski Bali exemplifies sustainability through initiatives like the Sustainable Agriculture Program with Samsara Living Museum, promoting regenerative farming and strengthening Bali’s economy. In June 2024, the resort hosted the Path to Sustainable Growth event, featuring expert panels, an eco-green fashion show, and networking sessions to champion decarbonization and environmental stewardship. These efforts align with Bali’s broader sustainability movement, integrating environmental, social, and governance principles to preserve the island’s natural beauty and cultural heritage -showcasing how sustainability can enhance guest experiences while preserving Bali’s environment. These efforts highlight the resilience and adaptability of Bali’s tourism stakeholders also enhance Bali’s reputation as a responsible tourism destination.BBTF 2025 invites the BtoB platform for industry leaders, policymakers, and travelers to discover how Bali is rising to meet global expectations. From June 11–13, together, we can shape a future where tourism and preservation go hand in hand starting from Bali.